Adobe Firefly is a family of creative generative AI models coming to Adobe products, allowing users to experiment, imagine and make an infinite range of creations. Users can use everyday language to generate extraordinary new content. As it evolves, Firefly will provide tools for digital imaging and photography, illustration, artwork, and graphic design, video, marketing and social media, and 3D modeling. Adobe is committed to developing creative generative AI responsibly, with creators at the center, so that creators can have the option to use content generated in Firefly commercially. They are actively researching new ways generative AI can help creators express their ideas, such as progressive controllable image synthesis, customizable diffusion, and generative image compositing.
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